Typography and Branding in Graphic Design

(4 customer reviews)

$6.92

Master typography and branding in graphic design! Learn font selection, logo design, and brand identity creation. Use Adobe Illustrator, Photoshop, and InDesign to develop professional branding materials.

Description

Typography and branding play a crucial role in creating a memorable visual identity. This course explores the art and science of typography, covering font selection, hierarchy, readability, and pairing techniques. Students will learn how to create strong brand identities through logo design, color schemes, and brand guidelines. The course includes hands-on projects in Adobe Illustrator, Photoshop, and InDesign to develop typography-based designs, branding materials, and marketing assets. Learners will also study successful branding case studies to understand the impact of typography in brand recognition. By the end of the course, students will be able to craft compelling brand identities that stand out in competitive markets.